Wednesday, September 25, 2013

The Relentless Pounding of Google Panda: Why SEO Band-Aids Won't Work

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SearchEngineWatch.com
SEW Daily September 25, 2013
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The Relentless Pounding of Google Panda: Why SEO Band-Aids Won't Work The Relentless Pounding of Google Panda: Why SEO Band-Aids Won't Work
September 25, 2013 - If a website gets hit by Google Panda, small fixes won't be effective. Panda absolutely can strike again, and if it does, webmasters might find themselves in a long yo-yo battle. Learn how to avoid this situation by making the right SEO decisions.
Glenn Gabe  |  Print version
Removing Unnatural Links by Removing Pages on Your Website Removing Unnatural Links by Removing Pages on Your Website
September 25, 2013 - Trying to clean up your backlink profile? If your site has sunk in Google's search results due to a large number of unnatural links point to inner pages, you can quickly remove links by removing these pages. Here's how to do it correctly.
Marie Haynes  |  Print version
Matching Content to the Customer Life Cycle Matching Content to the Customer Life Cycle
September 25, 2013 - By understanding who your audience is, you're able to offer them a targeted message. While your personas and triggers may vary slightly, here are common distinctions in the consumer buying cycle and specific content types that work well for each.
Lisa Barone  |  Print version
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Nielsen Study: 48% Trust Search Ads Nielsen Study: 48% Trust Search Ads
September 24, 2013 - Forty-eight percent of consumers trust ads in search engine results, online video, and social networks. That's according to a recent report from Nielsen, Trust In Advertising 2013, which found that consumer trust in online advertising is increasing.
Yuyu Chen  |  Print version
Most Wanted Celebs Expose Searchers to Malware Most Wanted Celebs Expose Searchers to Malware
September 24, 2013 - The next time you just gotta gawk at your favorite celeb, take caution; McAfee exposed the top celebrity searches that put users at the highest risk of malware attacks. Topping the list is Lily Collins, Avril Lavigne, and Sandra Bullock.
Jessica Lee  |  Print version
Google: 70% of Mobile Searchers Call a Business Directly From Search Results [Study] Google: 70% of Mobile Searchers Call a Business Directly From Search Results [Study]
September 24, 2013 - Whether someone is searching on their mobile device for a restaurant, a local service, or a car rental, the presence of a click to call button increases click-through rates and brand perception, according to new Google/Ipsos research.
Danny Goodwin  |  Print version
5 Steps to Dominate Your Niche on Google 5 Steps to Dominate Your Niche on Google
September 24, 2013 - Dominating your niche on Google can be very profitable. Ranking well for keywords related to your specific niche helps drive higher quality traffic to your site and differentiates your brand. Follow these five steps to dominate your niche.
Jay Taylor  |  Print version
3 Essentials for Great Mobile SEO 3 Essentials for Great Mobile SEO
September 24, 2013 - Ready to ignite a sincerely user-centric mobile plan? When it comes to your mobile SEO strategy, it's critical to identify user intent and motivation, find and optimize mobile-specific keywords, and focus on context rather than "killer content."
Guillaume Bouchard  |  Print version
6 Tips For Hiring a Real Social Media Marketer 6 Tips For Hiring a Real Social Media Marketer
September 24, 2013 - When it comes to hiring social media managers, it can be tough to separate the pretenders from experts. If you're looking to hire a social media manager, here are six areas you should look at when evaluating applicants' skill sets and background.
Jasmine Sandler  |  Print version
 
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