Removing Unnatural Links by Removing Pages on Your Website September 25, 2013 - Trying to clean up your backlink profile? If your site has sunk in Google's search results due to a large number of unnatural links point to inner pages, you can quickly remove links by removing these pages. Here's how to do it correctly. Marie Haynes | Print version
Matching Content to the Customer Life Cycle September 25, 2013 - By understanding who your audience is, you're able to offer them a targeted message. While your personas and triggers may vary slightly, here are common distinctions in the consumer buying cycle and specific content types that work well for each. Lisa Barone | Print version
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Nielsen Study: 48% Trust Search Ads September 24, 2013 - Forty-eight percent of consumers trust ads in search engine results, online video, and social networks. That's according to a recent report from Nielsen, Trust In Advertising 2013, which found that consumer trust in online advertising is increasing. Yuyu Chen | Print version
Most Wanted Celebs Expose Searchers to Malware September 24, 2013 - The next time you just gotta gawk at your favorite celeb, take caution; McAfee exposed the top celebrity searches that put users at the highest risk of malware attacks. Topping the list is Lily Collins, Avril Lavigne, and Sandra Bullock. Jessica Lee | Print version
5 Steps to Dominate Your Niche on Google September 24, 2013 - Dominating your niche on Google can be very profitable. Ranking well for keywords related to your specific niche helps drive higher quality traffic to your site and differentiates your brand. Follow these five steps to dominate your niche. Jay Taylor | Print version
3 Essentials for Great Mobile SEO September 24, 2013 - Ready to ignite a sincerely user-centric mobile plan? When it comes to your mobile SEO strategy, it's critical to identify user intent and motivation, find and optimize mobile-specific keywords, and focus on context rather than "killer content." Guillaume Bouchard | Print version
6 Tips For Hiring a Real Social Media Marketer September 24, 2013 - When it comes to hiring social media managers, it can be tough to separate the pretenders from experts. If you're looking to hire a social media manager, here are six areas you should look at when evaluating applicants' skill sets and background. Jasmine Sandler | Print version
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