Wednesday, August 28, 2013

SEO Audit Findings: 4 Hidden Technical Problems That Can Send Dangerous Signals to Search Engines

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SEW Daily August 28, 2013
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SEO Audit Findings: 4 Hidden Technical Problems That Can Send Dangerous Signals to Search Engines SEO Audit Findings: 4 Hidden Technical Problems That Can Send Dangerous Signals to Search Engines
August 28, 2013 - There are times that hidden technical problems get rolled out to a website that can negatively impact SEO. Learn about four mistakes that can sending dangerous signals to Google and Bing, and how to make sure those problems never happen to you.
Glenn Gabe  |  Print version
How to Write Great Content: Because Awesome Content Won't Write Itself... How to Write Great Content: Because Awesome Content Won't Write Itself...
August 28, 2013 - We've all been told that creating unique, awesome content is our key to visibility gold and customer loyalty. But how do we do it, consistently? Awesome content isn't going to write itself. It doesn't just happen. This is how you write it.
Lisa Barone  |  Print version
After Being Crushed By Google Panda, Voucher and Car Classified Sites Recover After Being Crushed By Google Panda, Voucher and Car Classified Sites Recover
August 28, 2013 - Voucher sites and car classifieds websites were among the industries hit hardest by Google's Panda updates. But some sites have snatched recoveries from the jaws of Panda and have now seen traffic return – and even grow. Here's how they did it.
Stephen Kenwright  |  Print version
Keyword Stuffing & Hidden Text Manual Action: Google on How to Fix it Keyword Stuffing & Hidden Text Manual Action: Google on How to Fix it
August 28, 2013 - If your website has received a manual action notice called "Hidden text and/or keyword stuffing", the solution is pretty easy: simply remove it. Google also says you should document your cleanup process for the reconsideration request.
Jennifer Slegg  |  Print version
EdgeRank is Dead, Long Live Facebook's EdgeRank Algorithm! EdgeRank is Dead, Long Live Facebook's EdgeRank Algorithm!
August 27, 2013 - For years, EdgeRank has been the name of the algorithm Facebook uses to determine which posts users see in their news feed. However, Facebook is no longer using the term EdgeRank. Despite dropping the name, the framework is still alive and well.
Jessica Lee  |  Print version
New Bing Product Search Launches New Bing Product Search Launches
August 27, 2013 - Big changes are coming to Bing's shopping results. Bing announced it is integrating shopping information directly into the main search results to show users product features, specifications, reviews, and related products.
Thom Craver  |  Print version
Ten Tips to the Top of Google Ten Tips to the Top of Google
August 27, 2013 - Earning top search rankings on Google isn't easy. It takes a lot of work to ensure your site is optimized, is high-quality, and has a great user experience. Here are 10 tips on how to get started optimizing for Google's algorithm today and beyond.
Grant Simmons  |  Print version
Product Listing Ads Click-Through Rate 21% Higher Than Text Ads [Study] Product Listing Ads Click-Through Rate 21% Higher Than Text Ads [Study]
August 27, 2013 - Marin Software released a report examining the performance of product listing ads (PLAs). The research found that PLAs not only have a higher click-through rate (CTR) than text ads, but PLA CTRs have increased each month since February.
Jessica Lee  |  Print version
From Keyword Strings to 'Things': Some New Tidbits on Google Authorship From Keyword Strings to 'Things': Some New Tidbits on Google Authorship
August 27, 2013 - Google Authorship adoption is continuing to grow and gain prominence in the search results. Here's a look at the state of Google authorship, some best practices for optimizing your authorship, and what we can – presumably – expect in the future.
Guillaume Bouchard  |  Print version
 
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