ClickZ Today: Average Facebook Engagement Metrics: How Does Your Brand Stack Up?

August 23, 2013 Today Average Facebook Engagement Metrics: How Does Your Brand Stack Up? AgoraPulse released its monthly "barometer" measuring Facebook page metrics, which showed the average engagement on posts for pages with less than 10,000 fans is 6.1 percent, while the average for pages that have 100,000 fans or more is 4.9 percent. Jessica Lee  |  Social Commerce  |  Print version Jim Beam Hires Seinfeld's Jackie Chiles to #SuetheBears The spirits brand is promoting Jim Beam Honey with a fictional lawsuit and assorted digital content. Lisa Lacy  |  Strategies  |  Print version Facebook Integrates Shutterstock Images for Small Business Ads Facebook released a series of updates today to help small businesses create more visually engaging ads and manage more of their content and social activity on the go. Matt Kapko  |  Strategies  |  Print version The 5 Ws of Social Media (and the H) Find out who should be doing your social media, what they should be doing, when they should be doing it, why, where, and how. Jasmine Sandler  |  Social Media  |  Print version Publishing Technology Buzzwords Debunked Before you invest serious time or money into jumping on the latest buzzword bandwagon, stop and think about how it will actually benefit you. Alex Godelman  |  Publishing  |  Print version Snacking Your Content The opportunity for snackable content is in finding ways to slide your message inside these new moments that technology and media have created for us. Gary Stein  |  Strategies  |  Print version Complexograms: An Illustration of Your Content Marketing Needs The humble complexogram helps you identify those aspects of your sales topology that potentially bog down your customers, so you can smooth the path and offer them clear sailing. Bryan Eisenberg  |  ROI Marketing  |  Print version Write a Standout Blog Post in 6 Easy Steps Focus on high-quality content that helps you build an audience while improving your personal online brand. David Bakke  |  Financial Services  |  Print version Digital Marketing in China: Interesting Times Cultural differences have more importance for brands with a long-term plan in China and understanding these differences will generate the next successful marketing innovations and tools. Brendan Tansey  |  Social Media  |  Print version Gaming Executives Aim to Bridge the Divide Between Brands and Games Facebook's head of games and other executives at CBS Interactive, IGN, PaeDae, and Scopely encouraged a room full of marketers yesterday to get serious about gaming as a media channel that is on the upswing and ripe for advertising opportunities. Matt Kapko  |  Sports & Entertainment  |  Print version Four Seasons to Pinterest-Using Guests: Pin.Pack.Go The hotel and resort brand is inviting guests to collaborate with local Four Seasons experts on Pinterest to help plan upcoming trips. Lisa Lacy  |  Strategies  |  Print version Watch a News Story Evolve With Twitter-Related Headlines Twitter is launching a new feature. When someone tweets about something newsworthy, Twitter will go and include links to the news story below the tweets, even when a specific URL to the news story hasn't been included in the tweets. Jennifer Slegg  |  Social Media  |  Print version Claussen's Penguin Tells Shoppers to Migrate to the Fridge Banner ads and a video help Claussen reinforce the message that its pickles are in the refrigerator section. Lisa Lacy  |  Strategies  |  Print version 5 Quick Excel Tips for Marketers and SMBs With No Time Save time and improve your reporting skills with these important tips. John Gagnon  |  Paid Search  |  Print version Branded Content Loves Email There's no limit to the kind of content you can incorporate into your email campaign, and no better time to amp up your emails than now. Tessa Wegert  |  Media Buying  |  Print version The Psychological Hierarchy of the Email Campaign How email marketers and subscribers can deliver a win-win message every time. Simms Jenkins  |  Email Marketing Best Practices  |  Print version Tips on Getting Into the Gmail Primary Inbox Avoid complaints, address issues, but most importantly focus on the interaction. Sundeep Kapur  |  Social Integration  |  Print version RSS   Webinars Upcoming Events SES San Francisco September 10-13, 2013 SES Hong Kong September 16-18, 2013 SES Chicago November 4-7, 2013 SES Singapore December 2-4, 2013 SES London February 2014   Featured Jobs White Papers PPC Manager PPC Manager (Digital Operative) - San Diego  Digital Operative is a full-service digital agency located in Old Town San Diego. At the agency... Webinar: Link Building 101, Page One Power ClickZ Academy August 16, 2013 8 Essential Steps to Dominating Local SEO For Your Multi-Branch Business Local Positions August 06, 2013 Facebook Exchange News Feed By the Numbers: The Ultimate Performance Marketing Report for Retargeting in the Center of the Social Web AdRoll July 31, 2013 © Incisive Interactive Marketing LLC. 2013 All rights reserved. 55 Broad Street, 22nd Floor, New York, NY 10004 Accreditations Data protection ClickZ is contacting you at the following address - khani.jaan.mikm5@blogger.com To unsubscribe or to change your subscription preferences and personal information: Update your details. Mail filter If your ISP filters incoming email, please add the following email address to your list of approved senders: no-replies@clickz.com. This will ensure that you receive the email alerts and newsletters to which you have subscribed. View instructions on how to approve senders. 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