ClickZ Today: American Eagle Launches Jumbled Denim Runway

August 6, 2013 Today American Eagle Launches Jumbled Denim Runway American Eagle Outfitters has created a journey on a virtual map from New York to LA and is asking customers to "create history" by uploading videos for this "longest-ever denim runway." Lisa Lacy  |  Strategies  |  Print version Citibank Optimizes Retargeting Campaign to Drive Credit Card Signups in Malaysia Marketers in Malaysia are starting to integrate creative optimization into their remarketing campaigns to drive conversions. Adaline Lau  |  Display Advertising  |  Print version Google Integrates Three Tools Into New Display Planner Google AdWords has launched the new Google Display Planner, which is a combination of three long-time AdWords tools: the Contextual Targeting Tool, Placement Tool, and Google Ad Planner. Jennifer Slegg  |  Search Marketing  |  Print version Are You Suffering From OCT (Obsessive-Compulsive Testing)? Don't worry - there is a cure. And once cured, you can engage in more strategic CRO activities in a much healthier manner, and know when enough is enough. Tim Ash  |  Conversion & ROI  |  Print version 5 Times It's Better to Be Silent on Social Media In the end, a brand's social presence flourishes most when its cadence and content are driven by genuine interests and insights, not mandates or routines. John Lee  |  Social Media Smarts  |  Print version Advertisement SES San Francisco Keynotes + Global Brands Confirmed SES San Francisco's have confirmed Patrick Thomas, Specialist Policy at Google, and Jeff Hayzlett, Best-selling Author/Business Change Agent & Marketing Expert, as Keynote Presenters. Also hear from industry giants Cisco, Hewlett Packard, Regus, Walmart & many more global brands. Preview the latest updates on our new agenda. The Early Bird rate ends on Thursday, Aug 15, so BOOK NOW to save up to $300. Automate Dashboard Updates to Focus Your Time on Analysis If you ever find yourself spending too much time manually updating dashboards, stop. Think. Figure out the best way to automate. Adam Singer  |  Actionable Analysis  |  Print version Don't Get Tabbed Out of Existence How email marketers can respond appropriately to Gmail's new inbox tabs. Justin Williams  |  Advanced Email Marketing  |  Print version Bringing Music Back Now is the time to reengage your audience or, like a certain artist, reach an entirely new demographic. David Toner  |  Video  |  Print version Unleashing the Latino Entrepreneurial Spirit There's no doubt that a new breed of entrepreneurs is emerging, and multicultural business owners are catering to the changing tastes and influences of the American consumer. Gustavo Razzetti  |  Marketing to Latinos  |  Print version 10 Secrets to the Perfect Webinar Position your brand as a thought leader and build your funnel and grow your social footprint with the perfect webinar. Kristin Kovner  |  Media Buying  |  Print version Innovations in Asian Shopper Technology North American retailers can learn from their counterparts in Asia how best to localize technology for consumer groups' use patterns and the regional landscape. Guest  |  Retail  |  Print version Crowdsourced Campaign Asks Beach Boys Fans to Contribute Solos Capitol Records and Fender have launched an online campaign asking Beach Boy fans to contribute a unique guitar solo for a track recently uncovered from the California band’s archives. Mary Lisbeth D'Amico  |  Strategies  |  Print version Facebook Attracts Mobile Game Developers With Preferential Marketing Facebook is expanding its reach and influence in mobile games, one of the highest performing categories among social and mobile apps. Matt Kapko  |  Social Media  |  Print version CA Milk Advisory Board's Cali CowChat App Gives Users Their Own Unique Moo The app, which targets moms, has been downloaded 81,000 times after a soft launch in May. Lisa Lacy  |  Strategies  |  Print version Twitter Ads Have Come a Long Way, Baby Twitter's advancements in the ad platform combined with a still growing number of active users means that there's opportunity for any size advertiser for direct response or social media growth. John A. Lee  |  Search Marketing  |  Print version Creating Value in Digital Advertising If we want digital marketing to succeed in capturing a larger piece of the "pie," we need to rethink the ability to take credit and instead focus on the ability to create value. Edward Montes  |  Display Advertising  |  Print version Gmail Tabs: An Opportunity, Not a Threat Marketers - there's no need to panic. If your emails are engaging, customers will find them. Jon Miller  |  Marketing Automation  |  Print version 15 Types of Email Marketing Tests You Should Be Doing How email marketers can go beyond just testing subject lines and look at other elements that might improve response. Jeanne Jennings  |  Email Marketing  |  Print version RSS   Webinars Upcoming Events Link Building 101 August 15, 2013 1:00pm ET / 10:00am PT SES San Francisco September 10-13, 2013 SES Hong Kong September 16-18, 2013 SES Chicago November 4-7, 2013 SES Singapore December 3-4, 2013 SES London February 2014   Featured Jobs White Papers PPC Manager PPC Manager (Digital Operative) - San Diego  Digital Operative is a full-service digital agency located in Old Town San Diego. At the agency... Email Marketing Manager Email Marketing Manager (Flightpath) - New York Flightpath is an award-winning creative digital agency located in NYC. We plan, provide and measure... 8 Essential Steps to Dominating Local SEO For Your Multi-Branch Business Local Positions August 06, 2013 Facebook Exchange News Feed By the Numbers: The Ultimate Performance Marketing Report for Retargeting in the Center of the Social Web AdRoll July 31, 2013 Five Steps To Creating The Online Experience Customers Really Want Webtrends July 23, 2013 © Incisive Interactive Marketing LLC. 2013 All rights reserved. 55 Broad Street, 22nd Floor, New York, NY 10004 Accreditations Data protection ClickZ is contacting you at the following address - khani.jaan.mikm5@blogger.com To unsubscribe or to change your subscription preferences and personal information: Update your details. Mail filter If your ISP filters incoming email, please add the following email address to your list of approved senders: no-replies@clickz.com. This will ensure that you receive the email alerts and newsletters to which you have subscribed. View instructions on how to approve senders. Contact us If you have any questions or comments regarding this email, please contact: newsletterhelp@clickz.com. Privacy policy View our Privacy Policy for Incisive Media